About Us
Brand Overview
Oakley — a premium high-performance sports brand born in California, USA in 1975. Founded by the "mad scientist" Jim Jannard with just $300 in his garage and named after his English Setter, "Oakley Anne" . For half a century, Oakley has upheld its brand ethos of "breaking rules and daring to innovate." Starting from a single motorcycle grip, it has evolved into a global leader in optics and sports equipment, holding over 800 patents . Today, Oakley is not only the top choice for the world's elite athletes but also a cultural icon that merges cutting-edge technology, functional aesthetics, and streetwear culture.
The Core Technology
Why Choose Oakley? Because how you see determines how you perform.
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HDO® (High Definition Optics) : Eliminates image distortion and magnification, delivering razor-sharp, realistic vision that exceeds ANSI industrial standard impact resistance .
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Prizm™ Lens Technology: Fine-tunes color and contrast for specific sports environments (cycling, skiing, golf, etc.), revealing details the naked eye might miss and giving you a competitive edge .
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Unobtainium®: The legendary material from our origins. Its grip increases when exposed to sweat or moisture, ensuring your eyewear stays securely in place during intense activity .
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Plutonite® Lens Material: Provides 100% filtration of UVA/UVB/UVC rays and harmful blue light, while offering superior impact protection .